How To Make a Website User-Friendly
How To Make a Website User-Friendly: User Friendliness of the Website is really very Important. If the user is satisfied and happy after visiting your website then he will definitely visit your website again and ultimately you will have a good Bounce Rate and overall it will increase the rank of your website.
1 Easy To Understand Interface
How your Website looks in the first look is the most important part of your website. The type of colors, texture, fonts, images, links all together makes your website looks.
For Example: If your Website is an Educational Site then the fonts and colors should be simple and sober. The images and pictures should be related to the students and teachers. It should give a positive impact to the users.
The interface also decides the quality of your website. The website should be easy to use and understand.
once a use enters your website then it should be the easiest for him to move from one page to another. All the things or pages should be well managed. You must have a proper menu. In the menu, all the categories and their subcategories should be properly managed, so when a user opens the menu then he should directly move to the desired page. Users time should not be wasted on finding the things or desired categories.
For Example, Myntra is an E-Commerce Website. The menu of Myntra is so properly managed that you can easily navigate from one category to another.
As you can see from the above image that categories along with their subcategories are so well managed that user can easily navigate with wasting any time.
All the links of the categories that you mentioned in your menu should be working. There should not be any kind of error or empty pages on your website.
The menu should be properly managed. It should not be too long or too short. It should be well managed with categories and subcategories.
3 Unique and Detailed Content
Uniqueness is the only thing which can differentiate you among thousands. If you are providing the same content or information that already exist on Google then why should Google rank you?
While writing the content first analyze your competitors. You should have a proper idea that why they are ranking and what new efforts you can make to beat them. Have a close on their On Page as well as their Off Page strategies.
4 Speed Up Your Website
Many people may have a question that wethers the speed of the site affects the ranking or not. Some think that it might not affect while others may think that it effects. So now we are going to tell you the real truth.
According to the latest rules of Google Speed of the website is one of the key factors that helps to rank. If your site speed is low then Google automatically pushes your website to lower rank while if your site speed is good then it helps you to rank high.
In studies, it is seen that if your website takes more than 3-4 seconds to open then you lose almost half of your traffic and along with this your bounce rate also increases.
So you can clearly see how helpful your site speed can be, so you really have to take it seriously otherwise you may not rank.
There are many factors which affect your site speed but one thinks that affects the most is your Hosting. Good Hosting can help you in one that one way. It not only increases your site speed but also helps the website against various attacks.
5 User Interaction
Try to interact with your users as much as possible. You can do this by the help of Pop-Ups. If a person spent more than 3-4 minutes of your website then there are more chances that he will fill the Form. With the help of Pop-Ups try to ask the users what they like about the website and how to improve.
By doing this simple think you can gain the trust of the users. If they are your regular visitor they will definitely fill the Pop-Ups and it will help really helps you a lot.
6 Selection Of Colours:
Colors play a very important role. Colors decide the richness of your website. If you have proper knowledge of the colors then it can really help you a lot. Don’t make the website full of colors, make it a simple and sober
There is some color psychology also so if you have proper knowledge of that then use it on your website.
7 Contact Us Page
The more you interact with your users the more you gain the trust of your users and if once you gain the trust then the user is always yours. He will definitely visit your website regularly. For any of the updates, he will first come to your site and then visit the others.
Make the Contact Us Page user-friendly and try to tell your users that you are always available for them any time and will contact you as soon as possible. With the help of contact us page, you can also collect the E-mails of the users which will help you in E-mail marketing.
8 Selection of Photos
Photos play a major role in attracting the attention of the users. A post with good photos usually has more watch time than the post having no photos or fewer photos. One thing that one should remember while using the photos is that is should be of good quality and it should be of your own (not copied).
Pictograph can also help you a lot. People love to see comparative and numerical data.